Geopolitics are starting to fragment the global economy again. Economics are no longer the key driver for decisions. And so we need to refocus on the geopolitical risks ahead.
Chemicals and the Economy
China’s housing market moves from boom to bust
China’s housing inventory is now at a record 25 months. Prices/demand continue to fall. And local government land sale income has already fallen 1/3rd since 2021 to $800 billion, with a further 10% fall to expected this year. And so now services are having to be cut.
“Gradually, then Suddenly” – Hemingway’s insight starts to apply to the New Normal’s arrival
As Hemingway noted, everyone is your friend when things are going well. But as countries and individuals are now starting to discover, the hangover when the party ends can be a painful experience.
Rethinking, repositioning and restructuring are now essential for industry survival
Resilience requires companies to refocus downstream and diversify their portfolio. They also need to be clear about the value proposition for their target market – are they providing Value, or Luxury? Rethinking, repositioning and restructuring are now all key to survival and future profit.
Thinking ‘out of the box’ will deliver major revenue and profit growth in the New Normal world
We are living in very uncertain times. Major wars are underway in Ukraine and Middle East. And the concept of ‘Business as Usual’ is returning to the 1970s model – of disruption and military conflicts.
The demographic and peace dividends created by the Boomer SuperCycle are disappearing
Demand patterns are now changing rapidly. We now have a demographic deficit, rather than a dividend. And the peace dividend has also disappeared.
Suez/Panama Canal disruptions confirm need for companies to move to ‘local for local’ supply chains
The growing disruption in the Suez and Panama Canals is set to encourage more companies to move to ‘local for local’ supply chains. These are not only more resilient, but also make firms more agile – and reduce their carbon emissions.
Demographics are destiny: today’s ageing populations creating “replacement economy”
Demographics are taking demand patterns in completely new directions. Sustaining future growth now depends on successfully developing and implementing new policies, focused on the opportunities offered by the emergence of the Perennials 55+ cohort. Demographics are taking demand patterns in completely new directions. Sustaining future growth now depends on successfully developing and implementing new policies, focused on the opportunities offered by the emergence of the Perennials 55+ cohort.
Middle-Income countries face a real risk of “growing old before they become rich”
China and most Middle-Income countries seem destined to grow old before they become rich. As Pew Foundation data shows, China had just 23m people who earned more than $50/day in $2011. India has only 2m.
Demographics are destiny for the global economy, as central banks start to realise
For the past 15 years, since the Global Financial Crisis, central banks have claimed they could generate demand and economic growth via stimulus. Some $73tn of spending later, it is finally becoming clear to some of them, at least, that they can’t.
Now, we all have to start picking up the pieces of the problems they have created.