Today’s population growth is mainly due to increasing life expectancy, not babies being born. And these Perennials 55+ are the most under-served generation in history. Companies who pivot to meet their needs are likely to be very successful
Chemicals and the Economy
Chemicals must respond to demographic destiny
Demographic changes are now transforming the nature of demand in chemicals and other industries. Far-sighted companies around the world are already adapting their strategies for success in today’s New Normal.
Chemicals industry starts to focus on Reinvention options at Berlin conference
The key is to rethink the business and become demand-led. And the good news is that companies are now starting to explore this option.
Middle East and Ukraine Wars, US election and China’s slowdown threaten ‘October surprise’ for markets
The real “October surprise” for markets might be to find out that central banks are powerless against today’s major geopolitical risks.
The time for action to protect European chemicals is now
The critical test is now ahead – making it happen. Companies, investors and policymakers need to borrow Winston Churchill’s famous motto, “Action this Day”. As Sir Jim Ratcliffe has highlighted, the penalty for doing nothing will be closure.
‘Car Wars’ begin as US, EU and Turkey impose duties on Chinese electric vehicles
Europe and the USA are unlikely to handover the EV market to China. And so today’s Car Wars may well led to further tariffs on both sides.
The next few years could well be a bumpy ride for anyone involved in the auto industry and its supply chains.
OPEC+ starts to refocus on market share as demand growth weakens
OPEC would have been better advised to keep prices low to reduce non-OPEC supply. Instead, they are likely to face some difficult pricing decisions later in the year, if global growth continues to slow.
China’s housing market moves from boom to bust
China’s housing inventory is now at a record 25 months. Prices/demand continue to fall. And local government land sale income has already fallen 1/3rd since 2021 to $800 billion, with a further 10% fall to expected this year. And so now services are having to be cut.
“Gradually, then Suddenly” – Hemingway’s insight starts to apply to the New Normal’s arrival
As Hemingway noted, everyone is your friend when things are going well. But as countries and individuals are now starting to discover, the hangover when the party ends can be a painful experience.
US Treasury Secretaries change their minds on trade and inflation policies
Policymakers in the West and the East now find themselves adrift in increasingly stormy seas, without a compass. Their 2 key policy tools on trade and inflation have proved to be wrong. New thinking on the role of central banks is urgently required.
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